In this article, we will introduce you to the 20 best marketing newsletters you should subscribe to in 2024. If you want to skip the detailed analysis, you can go directly to the following link: 5 Best Marketing Newsletters to Subscribe to in 2024.
Marketers must stay on top of changing trends to gain a competitive edge. One way she accomplishes this is by reading her marketing newsletter. These newsletters help marketers learn the best practices for gaining the right audience. That being said, let's take a look at some of the leading companies in the industry and discuss what they offer to make a marketer's job easier.
Is personalized content enough?
Blueshift is a California-based marketing automation software company that provides SaaS-based predictive marketing automation software to business owners. The company uses artificial intelligence to automate various marketing procedures. The company effectively combines marketing automation, customer data, and AI-powered recommendations and predictions into a single platform. Blueshift organizes customer data to create powerful customer profiles. Use artificial intelligence to choose the best channel for each customer. AI tools choose the best time to send messages to customers. Additionally, marketers can save significant time with cross-channel distribution capabilities. The platform automatically adapts and changes content across all channels, including email, SMS, in-app, web, and paid media. Blueshift also allows customers to test their campaigns using A/B testing and multivariate testing.
On February 27th, Blueshift announced three new powerful features. Key features include audience insights, Databricks and Blueshift Data Warehouse Sync integration, and new product and content recommendations powered by LLM. Data Warehouse Sync allows businesses to collect customer data in a more unified way. Data from Databricks helps Blueshift make real-time marketing decisions based on customer behavior and send personalized messages at the right time. Not only will brands be able to manage their marketing data, but they will also be able to sync data bi-directionally from a larger catalog of data warehouses. Real-time audience insights help brands interpret customer impact on various metrics. By combining LLM-powered recommendation recipes with customer AI and content AI tools, companies can develop meaningful context behind customers' interactions with different types of content.
Leading marketing automation platforms
Marketo, a product of HubSpot, Inc. (NYSE:HUBS), Salesforce, Inc. (NYSE:CRM), and Adobe Inc. (NASDAQ:ADBE), helps marketers optimize their marketing campaigns. is one of the leading platforms available for Read the latest updates from these companies. Also check out the most creative email newsletter ideas for businesses.
HubSpot, Inc. (NYSE:HUBS) is a leading company in the marketing industry. The company's marketing automation software allows businesses to streamline all marketing activities into a single platform. The company offers email marketing automation, social media automation, and CRM automation. Users can leverage workflow and bot builders to create automated campaigns and set them on autopilot. The platform automatically sets up webhooks, scores new leads, sends leads to sales, and manages large amounts of data. HubSpot, Inc. (NYSE:HUBS) also integrates artificial intelligence into its software to automate content creation and campaign tracking. His over 194,000 customers from 120 countries use this platform.
Salesforce, Inc. (NYSE:CRM) also offers unparalleled marketing automation software. Businesses use this software to increase brand awareness, optimize cross-channel customer journeys, and use artificial intelligence to improve performance. Businesses can create endless personalized journeys for their customers. Users can consolidate all types of corporate content into a single platform for efficient editing and filtering. Business owners can also use the platform to deliver eye-catching and personalized emails. Salesforce, Inc. (NYSE:CRM) integrates artificial intelligence to provide users with AI-powered insights and analytics.
Adobe Inc. (NASDAQ:ADBE) is well known in the creative design and marketing industry. Marketo is a marketing automation platform and a product of Adobe Inc. (NASDAQ:ADBE). This platform helps businesses increase visibility, attract customers, and foster long-term relationships. B2B platforms combine the marketing and sales functions of a business to execute an integrated strategy. Marketo also has built-in intelligence to build sophisticated journey flows. These journey flows help businesses identify their best customers and understand their triggers. Adobe Teacher GenAI is integrated with Marketo Engage. It acts as a generative AI chatbot, providing an overview of the conversation and providing interaction assistance.
Now that we've covered the best ways to reach the right audience, without further ado, let's talk about the 20 best marketing newsletters you should subscribe to in 2024. You can also read our article on Mailchimp, an email newsletter alternative in 2024.
20 Best Marketing Newsletters to Subscribe to in 2024
our methodology
To come up with the 20 best marketing newsletters to subscribe to in 2024, we took a consensus approach. We researched over 10 similar rankings on the internet and compiled a list of 40 of the best marketing newsletters. We then used the past 28 days' total site visits from Similarweb to identify the top 20 names. A list of the 20 best marketing newsletters to subscribe to in 2024, in ascending order of total site visits as of March 8, 2024.
20 Best Marketing Newsletters to Subscribe to in 2024
20. Total Anarchy
Total site visits as of March 8, 2024: 10,675
Total ANNARCHY by Anne Handley ranks #20 on our list of the best marketing newsletters to subscribe to in 2024. The newsletter is completely free. We share helpful marketing ideas, marketing mindsets, and writing tips. The newsletter is sent out every Sunday.
19. Geek Out Newsletter
Total site visits as of March 8, 2024: 13,114
The Geekout newsletter by Matt Navara is one of the best newsletters for social media managers. Our free newsletter shares important social media trends and insights. Geekout newsletter has 13,114 total site visits.
18. Marketing considerations
Total site visits as of March 8, 2024: 19,667
The Marketing Examined newsletter ranks #18 on our list of the 20 best marketing newsletters to subscribe to in 2024. This newsletter focuses on growth marketing and customer retention. The company's other newsletters include Content Examined, Social Examined, DTC Examined, and Landing Pages Examined.
17. Reasons to buy
Total site visits as of March 8, 2024: 19,836
The Why We Buy newsletter is read by over 65,000 readers around the world. This newsletter focuses on a deep dive into the psychology of buyers. Newsletters help marketers understand customer behavior and make better marketing decisions.
16. Mention memo
Total site visits as of March 8, 2024:
Mention Memo is a marketing newsletter that provides readers with insights on trending marketing and social media topics. We also provide a roundup of popular blog posts for our readers. This newsletter is fun to read because of its witty one-liners and puns. Delivered twice a month.
15. Very Good Copy
Total site visits as of March 8, 2024: 22,494
The VeryGoodCopy newsletter is ranked #15 on our list of the best marketing newsletters to subscribe to in 2024. The newsletter is distributed weekly and provides marketers with principles and techniques to enhance their advertising.
14. I hate all marketers.
Total site visits as of March 8, 2024: 23,668
The Everyone Hates Marketers newsletter focuses on advanced positioning, branding, and lead generation. Newsletters encourage marketers to stand out from their competitors. Newsletters are sent out on weekdays, Monday through Friday.
13. Play favorites
Total site visits as of March 8, 2024: 29,777
The Playing Favorites newsletter by Jay Acunzo ranks #13 on our list of the best marketing newsletters to subscribe to in 2024. This newsletter focuses on storytelling and creativity in marketing. The newsletter is free.
12. Allie
Total site visits as of March 8, 2024: 30,628
Ariyh Newsletter is one of the best marketing newsletters to subscribe to in 2024. This newsletter is delivered every Tuesday and covers the latest in marketing science from top business schools. The newsletter is free.
11. From zero to marketing
Total site visits as of March 8, 2024: 36,636
The Zero to Marketing newsletter ranks #11 on our list of the best marketing newsletters to subscribe to in 2024. He has over 10,000 subscribers to this newsletter. Provide marketing advice and case studies to readers.
10. Stacked marketers
Total site visits as of March 8, 2024: 43,666
Stacked Marketer is your daily source of marketing trends, digital marketing news, and practical advice. This newsletter is completely free and is read by over 50,000 people around the world.
9. Demand curve
Total site visits as of March 8, 2024: 130,837
Demand Curve's marketing newsletter is one of the best marketing newsletters to subscribe to in 2024. This newsletter shares growth strategies and tactics employed by growing companies around the world.
8. Marketing example
Total site visits as of March 8, 2024: 147,727
The Marketing Examples newsletter by Harry ranks #8 on our list of the best marketing newsletters to subscribe to in 2024. Newsletters are shared every Monday. Harry shares two short examples, two copywriting tips, and one of his favorite tweets. This newsletter is read by over 130,000 people.
7. Shepherd of society
Total site visits as of March 8, 2024: 165,422
The Social Shepherd newsletter is sent out every Monday. This newsletter is read by over 7,327 of his CMOs, marketing managers, and social media enthusiasts around the world. News Learn about social algorithm updates, essential social strategies, and Insider social platform updates.
6. Marketing Brew
Total site visits as of March 8, 2024: 222,802
Marketing Brew ranks #6 on our list of the best marketing newsletters to subscribe to in 2024. Our newsletter is published daily and is read by over 4 million people. The newsletter provides readers with the latest marketing and advertising stories.
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Disclosure: None. 20 Best Marketing Newsletters to Subscribe to in 2024 Originally published on Insider Monkey.