Clicktripz, a leading innovator in the online travel industry, announced the launch of a new division dedicated to destination marketing organizations (DMOs). This strategic expansion represents Clicktripz's commitment to providing customized solutions for DMOs to drive high-travelers to their websites and ultimately to their destinations.
“We are excited about the results we are producing for DMOs and their agencies, which reflect the success we have had in attracting travelers to online travel agencies and travel publishers for over a decade. ” said the CRO. mark manber“We have invested heavily in recruiting veterans of the DMO industry, and we couldn’t be more excited to introduce DMOs to the unparalleled performance of our media solutions.”
Clicktripz has spent the past 12 years integrating its unique advertising technology stack with more than 200 online travel publishers around the world. This walled garden ecosystem produces large format media units that are completely independent of third-party cookies and leverage valuable contextual signals provided by each publisher. All media is billed based on a CPC pricing model, ensuring quality traffic for all DMOs and 100% value-add on all non-clicked impressions.
“It's an exciting time to join the Clicktripz team and I'm excited to help spearhead the launch of the DMO Services division.” Jamie Claudio“We have carefully selected a diverse and talented group of DMO industry experts with decades of experience in the field, and we plan to expand our team throughout 2024,” said Senior Vice President of Marketing and Destination Strategy. is.”
As travel trends and the tourism industry continue to evolve, DMOs face unique challenges in reaching and engaging their target audiences. Clicktripz not only recognizes these challenges, but answers them with cutting-edge technology applied to the largest network of travel seekers. The result is a unique and relevant marketing channel that allows destination marketing organizations to showcase everything from quaint tourist attractions to exciting experiences to targeted travelers.