You are reading Entrepreneur India, an international franchise of Entrepreneur Media.
A trip to Africa and an encounter with the Masai Mara inspired Prateek Shukla to establish the Maasai School in 2019. “We found that they are the strongest tribe in Africa, even though they do not believe in formal education.The reason is that they are the Maasai themselves, the Maasai Mara, who have a diverse skill set. We run targeted schools where we train individuals in specific skill sets from an early age to become the best in their field,” said Prateek Shukla, CEO and Founder of Maasai. Masu.
He says the core of the venture is about skills rather than degrees or qualifications. So what makes it different from others? It is an outcome-based educational structure. Pay After Placement (PAP): The Maasai tribe started with the aim of changing the educational landscape of the country. In order to reach even the last man in the country, the bar for eligibility for education needed to be lowered. Therefore, the business had to operate on a pay-after-referral policy. This model allowed them to prioritize results above all else. Inclusive Reach: Her PAP model opens doors to students in Tier 3 and Tier 4 cities and villages, allowing them to access cutting-edge technology education and land high-demand jobs. Mastery Base Progression (MBP): Mastery Base Progression (MBP) has been implemented to accommodate different skill levels. This approach allows students to progress through the curriculum only after mastering each subject, making it possible for those with non-technical backgrounds to achieve technical success. Agile Curriculum: Unlike traditional universities, we adapt quickly, keeping our curriculum up to date with real-time industry demands, and ensuring our graduates are employable. November 11th 6th Schedule: An enterprise-ready mindset is fostered through the November 11th 6th schedule, pushing students outside of their comfort zones, fostering discipline, and instilling a learning mindset that encourages innovative and innovative thinking. They are sought after by hiring partners who seek adaptability. talent.
Over five years, the institution has transformed the careers of more than 4,500 students through its outcomes-based education programs. Mr. Shukla claims that over 70% of his students have joined his over 1500 companies including Ola, Uber, JP Morgan, Swiggy, Infosys, Capgemini, etc. Currently, there are over 6000 students.
In 2023, Maasai School lifted more than 500 families out of poverty and achieved 100% year-over-year revenue growth. Her acquisition, Prepleaf, aims to make students job-ready by the time they graduate in their second, third or fourth year, and partners with 100 universities.
Next, we aim to place 10,000 students by the end of 2025. Regarding his future goals, he says: “In the coming months, we will achieve a monthly placement rate of 500 people, making us the largest results-based educational institution.” We aim to lift more than 100 families above the poverty line and aim to work with all GCCs and unicorns in India and place at least one student in every member country. ” Finally, we aim to place one million aspiring young Indians into skilled and technical jobs.
Fact sheet:
Number of co-founders: 2
Number of employees: 250+
Year of establishment: 2019
External investors: Omidyar Network;
India Trading Company, Unitus Ventures