SHR Group, the hotel technology specialist, is proud to announce the launch of a digital marketing academy designed specifically for the esteemed Future Leaders program run by Co-operation Ireland.
Cooperating Ireland's Future Leaders Program (CIFL) empowers the next generation of young leaders and peacebuilders, giving them the skills, confidence and networks to make a positive contribution to Ireland's future development. This is an island-wide training program aimed at your community. This will ensure that young people from diverse backgrounds play an active role in building peace across the island of Ireland and with neighboring islands.
The Digital Marketing Academy is brought to you by SHR Group's team of digital marketing experts and will run over four weeks, covering the essentials of digital marketing strategy, pay-per-click advertising, search engine optimization, and social media advertising. This program aims to provide participants with the necessary foundational knowledge in key areas across digital marketing and support Google Certification.
Through this partnership, SHR Group and Co-operative Ireland aim to set a new standard for professional development in the digital age and empower the next generation of digital marketing professionals. This pioneering initiative will initially welcome Gold Award level participants aged 18 and over, including a selected number of Irish Co-operative staff members, with a maximum number of participants for the pilot to be 20.
This partnership is a testament to our commitment to developing talent and fostering innovation in the digital marketing field. By providing these bright and ambitious leaders with the skills and knowledge to earn his Google Certification, we are not only contributing to their personal and professional growth, but also contributing to the digital marketing industry's We will also invest in the future. Through education and empowerment, we believe we can create a new wave of digital marketing professionals who will advance the industry in exciting and innovative ways. Frank Reeves, Chief Evangelist, SHR Group
We are excited to work with Co-operation Ireland to pave the way for future leaders in the digital marketing space. Our aim is to provide young people with a clear pathway to a career in digital marketing with the tools and resources to succeed in today's dynamic digital environment. These will be invaluable as AI completely changes the way these jobs are performed. Steve Collins, SHR Group Vice President of Digital Marketing
A key element of our signature Co-Op Ireland Future Leaders program is to build vocational skills while preparing program participants to embark on their chosen career path. This partnership with SHR Group will be an invaluable learning experience that will equip future leaders with the skills and knowledge they need to succeed in the workplace of the future. Ian Jeffers, Co-operation Ireland CEO
About SHR
Founded in 2004 and headquartered in Houston, Texas, with offices in Europe and Asia Pacific, SHR Group is the world's leading professional technology and service provider in the hotel sector. We help hoteliers maximize revenue by optimizing every aspect of their booking and retention ecosystem through a suite of tools, including the groundbreaking allora.ai platform, which powers over 2,000 hotels worldwide. We use SHR Group's product suite to optimize our channel mix and personalize the guest experience. For more information, please visit https://shrgroup.com/.
SHR supports over 1,500 independent, group, casino and extended stay hotels, manages 6.6 million bookings, sells 19 million nights and generates £2 billion in annual revenue through Windsurfer CRS, CRM and RMS is being raised.
