Author: activepulsnews

In this episode’s discussions around the Community Table: A lawyer who’s falling behind wants to know why her leads are down. Should she focus on “branding” or “marketing,” and what’s the difference? While they are both part of attracting new business, they aren’t one in the same.  Branding is important. Be authentic. Who are you? What are your values? You can’t fake it, you live it. And you don’t make it up as you go, you intentionally think about who you are and develop a consistent look, tone, feel, values, and mission across your firm.  Messaging, marketing, and a clear…

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Long ago, some boys and girls wished to become the opposite sex to which they were born. Girls often dressed like boys and were called “tomboys.” Boys who behaved more femininely than the average boy were called “effeminate.” Over time, they often changed their attitudes to become more masculine. When girls reached puberty, they usually began to behave more feminine and speak more ladylike. The young people usually grew out of their experimental behavior and became mature men and women.Several men were more comfortable with female friends, who guided them towards dating men rather than prepubescent girls. They were teased…

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Opinions expressed by Entrepreneur contributors are their own. You’re reading this now from Entrepreneur India, the international franchise of Entrepreneur Media. Apple made several major artificial intelligence (AI) announcements on Monday at its annual developer event, Worldwide Developers Conference (WWDC) 2024.It was during the AI ​​segment that CEO Tim Cook made a major announcement about Apple's AI ambitions: the company unveiled Apple Intelligence, a personal intelligence system for iPhones, iPads, and Macs.”We're excited to write a new chapter in innovation at Apple. Apple Intelligence will transform what customers can do with our products and what our products can do for…

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The Liberal Democrats' announced technology policy includes additional support for local investment in small and medium-sized enterprises, an increase in the digital services tax and a more transparent AI framework. The Liberal Democrats released their 2024 manifesto on Monday ahead of the July 4 general election. Here are the key technology policies in the Liberal Democrat manifesto that the industry needs to know about: Regional Investment The UK's third-largest party called for an increased focus on promoting investment in local business and technology through an expansion of the British Business Bank (BBB). BBB is a national development bank that invests…

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(Reuters) – Confidence and hiring plans by U.S. small businesses rose in May to their highest levels this year, but the looming U.S. presidential election pushed uncertainty to a four-year high, a survey released on Tuesday showed.The National Federation of Independent Business said its Small Business Optimism Index rose 0.8 percentage points to 90.5 last month, marking the second consecutive monthly increase after falling to its lowest level since December 2012 in March.Despite the increase, it marked the 29th consecutive month that the index has remained below its 50-year average of 98. The NFIB's Uncertainty Index rose nine points to…

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SAN DIEGO – June 11, 2024 – Bariatric surgery, also known as metabolic or weight loss surgery, has been shown to result in the greatest and most sustained weight loss compared to GLP-1 receptor agonists and lifestyle interventions, according to a systematic review* of the medical literature from 2020 to 2024. The study was presented today at the American Society for Metabolic and Bariatric Surgery (ASMBS) 2024 Annual Scientific Session.Researchers found that lifestyle interventions such as diet and exercise resulted in an average weight loss of 7.4%, but that weight was generally regained within 4.1 years. GLP-1 and metabolic and…

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Neither Gary Gensler nor Elizabeth Warren are fans of cryptocurrency. Photo: Chip Somodevilla/Getty Images One warm evening in late September 2023, billionaire hedge fund investor turned crypto investor Mike Novogratz walked into a restaurant in Washington, DC. The Galaxy Digital CEO from New York was spending the day touring Congress on Capitol Hill as part of a group of crypto entrepreneurs (most of them young people of color) organized by industry giant Coinbase to send a message to Democrats at a time when crypto is increasingly seen as a Republican voice. Some key lawmakers didn't even attend the meeting. “I'm…

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A Fairview home sold for $875,000, topping the list of the most expensive residential real estate sale in the Gresham-area suburb last week.A total of 24 residential property sales were recorded in the area in the past week, with an average price of $491,514. The average price per square foot was $307.The prices listed below relate to property sales where title was registered in the week commencing June 3rd, even if the property has been sold previously.10. Single-family home at 2105 SW 19th Street for $500,000The sale of a single-family home at 2105 SW 19th Street in Gresham has closed.…

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June 11, 2024 – Outside Brands has appointed Matthew McKee as its new marketing director and Madeline Cox as its new marketing manager.McKee is a traditionally trained marketer from Chicago, Illinois, who comes to Outside Brands with over 30 years of experience in advertising and marketing. Most recently, he served as President and CEO of FAS, a hybrid management consulting firm/advertising agency that he founded in 2014. Previously, he held leadership positions at various Chicago-based advertising firms and was Marketing Director at Outside Magazine (not affiliated with Outside Brands). McKee is a graduate of the University of New Mexico and…

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Atos operates the supercomputer for France's nuclear deterrent and will provide real-time results during the Paris Olympics. French technology company Atos, a partner of Olympique and a major French defense contractor, said on Tuesday it had selected a takeover bid from a consortium led by its largest shareholder OnePoint. Atos, which runs supercomputers for France's nuclear deterrent, has contracts with the French military and is an IT partner for the Paris Olympics, is struggling with debts of nearly 5 billion euros ($5.4 billion). The group said its board chose a financial restructuring plan submitted by French businessman David Rayani's digital…

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