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- The first phase of 'Pikul' targets local tourists and food lovers, offering a unique lifestyle experience that brings together AWC's hotels and restaurants in one application. Expansion to serve tourists from around the world is planned by the end of 2024.
- AWC invites key partners in the tourism industry and hospitality sector to join the “Pikul” platform to provide unique lifestyle and well-being experiences to both Thai and international tourists.
- “6 Pikul” provides unique features including: pickle my wallet, pickle privilege of happiness, pickle loyalty club, pickle gift solutions, pickle AR and pickle Premium WiFi access.
- Enjoy special offers leading up to the official release. “AWC Prestige” Through Pikul My Wallet (digital coupons). Enjoy AWC's hotel services, exquisite dining experiences and luxurious spa treatments at competitive rates.
Asset World Corp. Public Company Limited (AWC) is Thailand's leading comprehensive lifestyle real estate group. is pleased to announce its latest and unique lifestyle experience application 'Pikul', which aims to revolutionize the tourism industry under the model of 'Thai Family for All'. Meticulously designed, Pikul offers access to exclusive lifestyle experiences across AWC's extensive portfolio of hotels and F&B outlets, as well as access to a wide range of lifestyle services from key partners in Thailand's tourism industry. Offers. All of this is easily available in one application. “6 Pikul'' includes unique features such as e-wallets, reward packages, loyalty programs, the ability to send gifts to friends and loved ones, AR technology to enhance the experience at various hotels, and high-speed Wi-Fi service in hotels. It has many functions. Pikul develops commercial properties under AWC and is poised to meet the needs of modern customers while strengthening the digital ecosystem of Thailand's tourism industry.
Mr. Valapa Traisorat, Chief Executive Officer and President, Asset World Corp Public Company Limited (AWC); “The launch of Pikul is in line with AWC's commitment to foster synergies with key lifestyle partners to provide a happy lifestyle and tourism experience across the country under the 'FAMILY IN THAILAND FOR ALL' model. “and set a new benchmark for the digital ecosystem of lifestyle products.” This initiative aligns with our strategy to strengthen Thailand as a global sustainable tourism destination and address an omni-experience lifestyle of well-being for both Thai citizens and travelers from around the world through the 'Pikul' application. We are doing so. The first phase will feature hotel rooms, restaurants, spa and wellness services from over 22 AWC affiliated hotels and over 80 top-notch restaurants in key tourist destinations in Thailand, as well as exclusive access from industry-leading partners. It also includes lifestyle services that seamlessly connect everyone's lifestyle. Equipped with the excellent features of “Pikul”, we will provide you with a seamless and happy experience in Thailand. ”
“AWC has forged a groundbreaking partnership to advance digital payment solutions on Pikul. 2C2P (Thailand) Co., Ltd. Global payment platform. We are also taking our AWC Infinite Lifestyle (AWI) loyalty program to new heights with the introduction of Pikul Points and Pikul My Wallet, along with integrated payment capabilities that seamlessly bridge online and offline experiences. Focused on convenient and secure payment solutions, the 'Pikul' application offers a variety of payment options, including credit cards and PromptPay services. This ensures a seamless and confident digital transaction experience for Pikul users, increasing overall convenience and satisfaction. ” Mrs Walapa added.
“Pikul” application provides the following key features under “6 Pikul” uniqueness:
- Pickle My Wallet: Earn Pikul Points as a reward on all your spending through Pikul My Wallet. With Pikul My Wallet, you can top up on demand, save your preferred payment options, and take advantage of new loyalty tier benefits.
- Pickle's happiness privilege: AWC's 22 affiliated hotels and restaurants in key tourist destinations across Thailand give you access to exclusive Pikul benefits, including future partner services, airlines, and special lifestyle benefits at key tourist attractions. Masu.
- Pikul Loyalty Club: With the AWC Infinite Lifestyle (AWI) loyalty program, you can improve your lifestyle by earning Pikul Points that provide convenience and flexibility while also enjoying the benefits of AWI levels such as Infinite, Inspire, Signature and Elite. Redeem your Pikul Points and enjoy special benefits to participate in future activities offered through the “Pikul” application.
- Pikul gift solution: What better way to show your loved ones that you care by giving them the gift of happiness? Pikul offers our customers a unique opportunity to purchase and gift our unique lifestyle experiences. Share your love with just one click.
- Pickle AR: Experience immersive augmented reality experiences at AWC's retail, hotel and commercial properties, including InterContinental Chiang Mai The Mae Ping, and experience the rich traditions of Lanna culture at Thailand's first living museum hotel.
- Pikul Premium WiFi Access: You can access free premium Super WiFi through Pikul at AWC's 10 retail and commercial locations in Bangkok and Chiang Mai. The service will be expanded to various hotel groups and projects in the future, ensuring a seamless connected experience for both leisure and work.
The 'Pikul' application offers a customized experience to suit everyone's lifestyle preferences in many hotels and eateries. This includes special room packages, leisure activities, exercise packages, dining experiences, spa services and access to the hotel's club lounge. Additionally, Pikul offers great lifestyle experiences from partners across the country, and you can easily gift these unique experiences to your friends and loved ones through the Pikul app.
“AWC can take the Pikul application to the next level, emphasizing an intuitive user experience (UX) and a modern app interface (UI) that showcases a variety of lifestyle products in one application. In the initial phase, AWC will focus on serving consumers and users in the Thai market, ensuring that they can fully benefit from Pikul's innovative features across AWC's affiliated hotels and restaurants. By the end of 2024, the “Pikul” application will integrate lifestyle products from partners and provide various services such as Pikul Global Wallet for overseas users, Pikul points transfer function, restaurant reservation service, gamification, and personalized product offers. We aim to introduce functionality. In addition, features will be incorporated to support the sustainable project “AWC Stay to Sustain” to cater to the high quality of tourists visiting Thailand. AWC will work with key partners to expand its range of lifestyle services and strengthen the digital ecosystem of Thailand's tourism industry, including comprehensive wellness, aviation, transportation and tourist attractions. By fostering immersive experiences and seamless connectivity, AWC works with lifestyle partners to provide everyone with an integrated and unique lifestyle experience in Thailand, reinforcing its status as a global tourism hub. We believe in contributing to Thailand's status and a lifestyle of sustainable well-being. ” Mrs Walapa concluded:
Let's celebrate the official release of “Pikul” together! Experience the ultimate luxury in digital age lifestyle and relaxation with exclusive promotions at AWC partner hotels and restaurants. A great gift for your loved ones, buy “AWC Prestige” (high-value digital coupons) through Pikul My Wallet at special rates: only 3,000 Baht for 3,300 Baht*, only 6,000 Baht for 6,900 Baht*. This offer is valid for purchases from now until April 30, 2024 and can be redeemed from now until December 31, 2024.
Pikul is now available for download from the App Store and Google Play Store (https://cussr.app.link/pikul). Enjoy exclusive benefits at AWC partner hotels and restaurants today. For more information, please visit www.facebook.com/pikul.lifestyle.
Release ID: 89124679
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