Jeff Ehrenkranz, who spent decades at leading international sports and entertainment agency Octagon, has been named president of Hirschfeld Marketing Solutions (HMS) agency.
Ehrenkranz's appointment was first reported by the media and confirmed by Ehrenkranz via LinkedIn shortly thereafter. This represents a new role at the agency.
Commenting on his new role via LinkedIn, he said: “It was truly exciting to join forces with visionary founder Todd Hirschfeld and a team of experts known for their pioneering ideas and flawless execution. Adding my expertise , we look forward to further promoting the amazing possibilities of the HMS series.”
Mr. Ehrenkranz spent a quarter of a century at Octagon Worldwide, where he served as president of international marketing operations and transformed the company's European and Asian services from a traditional sponsorship agency into a creative sports marketing agency. It has been evaluated.
He first joined the Octagon in 1994.
After retiring in January 2020, he joined Allied Sports, an agency founded in 2019, where he was tasked with leading international expansion as chief operating officer, before leaving the organization in December last year.
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HMS, on the other hand, is based in North Carolina and works with clients including American auto racing NASCAR, as well as big-name brands such as AB InBev and Unilever.
