Entrepreneurs liken proposing to their girlfriends to “B2B sales.” LinkedIn’s viral posts aren’t impacting the internet | Trends

A US entrepreneur provided content for meme makers in a LinkedIn post about what he allegedly learned about “B2B sales” after proposing to his girlfriend over the weekend.

Brian Shankman, owner of a California-based company that schedules sales calls with qualified prospects, shared a photo of himself proposing to his girlfriend on LinkedIn. The dreamy seaside proposal photo was accompanied by a long note explaining what the proposal taught him about B2B sales.

“As with any well-run sales cycle, key milestones must be achieved throughout the relationship to ultimately secure closed status,” Shankman wrote in a seven-point memo. I started writing. The business “learnings” he gained from his relationships included terminology such as exploration, discovery, demonstration, pricing, negotiation, handling objections, and closing. We have explained each of the seven points in detail.

“Once the transaction is complete, there is a lot to do. The journey continues with planning and ongoing communication to ensure continued satisfaction,” the entrepreneur said.

Shankman's musings on LinkedIn have now gone viral, prompting jokes, memes, and satire all over the internet and in the comment sections of his posts.

“I'm lucky to have you as an owner. If you were on my team, I would fire you for the following reasons,” a LinkedIn user commented, listing three reasons (sarcasm, of course).

Another user said: “I think your soon-to-be wife is very happy that you treated her like a prospect. Good luck.”

“Next we need to look at onboarding and expansion plans,” one woman wrote on LinkedIn.

Check out more reactions to Brian Shankman's post.

Many of LinkedIn's active users share heartfelt anecdotes in a form that has been criticized as self-serving career advice, and are often accused of trying to draw parallels between personal life events and matrix insights. .