Ecommpay, a leading international payment services provider and direct bank card acquisition company in the UK and Europe, has made a splash with the appointment of Miranda McLean as Chief Marketing Officer. By strengthening the representation of women on the company's senior leadership team, the new hires will support the company's continued investment in innovation and differentiated merchant proposition.
Mr. Miranda's appointment underscores Ecompay's commitment to growing its presence in the UK and Europe, and continuing its expansion in the US, Latin America and Asia. As e-commerce, travel, and fintech companies aim to reduce time-to-market and time-to-revenue, and provide their customers with the best possible payments experience, Ecompay's unique full-stack payments platform , is set up to achieve that goal. Solutions include global card acquisition, alternative payment methods, open banking and BNPL, as well as award-winning fraud protection and a streamlined checkout experience.
As part of his role, Miranda will be responsible for determining the global strategic direction of marketing. With over 25 years of her B2B marketing experience, primarily in the financial services field, Miranda is one of the most high-profile women in the fintech industry. She was recently recognized as part of the Innovate Finance Women in FinTech Powerlist, one of 45 women of distinction.
These selected women are selected from over 250 women on the Power List and are women who are making an incredible and lasting impact in FinTech by going beyond their day-to-day roles .
Miranda joins Ecommpay from Banking Circle, where she was part of the founding team and created and launched the brand identity and marketing strategy. She has held senior executive roles at Thomson Financial, Reuters and Standard & Poor's, where she was responsible for multi-million pound budgets and led and shaped marketing strategy and operations.
Miranda has a focus outside of her career, serving on the board of the European Women's Payments Network (EWPN). EWPN is focused on championing the skills and expertise of women in the fintech and payments space. She is also an advisory board member for the FinTech B2B Marketing Community.
Miranda MacLean, Chief Marketing Officer at Ecommpay, said: “Customers are at the heart of Ecompay's raison d'être. Providing merchants with best-in-class, bespoke solutions and addressing their individual challenges is what sets Ecompay apart from its competitors. One size fits all. The company's unique, business-consultative approach, agile and flexible proprietary open payments technology is unique and designed with a deep understanding of merchant needs. The company offers its solutions to merchants worldwide. We have ambitious plans to expand into 2020, making it a very exciting time to join.”
Commenting on the appointment, Moshe Winegarten, Chief Revenue Officer at Ecommpay, said: “In a competitive payments environment, merchants recognize that they have a choice between potential payment providers and have a chief marketing officer who understands global trends, merchant and consumer behavior, and emerging technologies. We expect 2024 to be a turning point in the company's presence and recognition in the market, and Miranda will be key in leading this effort. will play a role.
