The runner and technology entrepreneur lost his father to pancreatic cancer 10 years ago and is preparing to set a world record for the fastest marathon, while DJing and raising money for charity. .
Gus Fraser is aiming to set a record at the TCS London Marathon on April 21st, but he describes the challenge as “ridiculous”.
He hopes to raise £100,000 for Cancer Research UK, which he has supported for the past 10 years, by taking part in various physical fitness events and fundraisers.
He also said that after his father's death, he felt the need to “do something about this disease” as he had witnessed loved ones battling the disease.
Mr Fraser said he wanted to do “something different” this year to raise as much money as possible for the Southampton-based charity's clinical trials arm, adding: “A normal marathon is not enough.”
“Just recently, cancer struck back close to home, affecting one of my young son's best friends. He had been battling non-Hodgkin's lymphoma bravely for over a year.
“Another young friend recently had the good fortune to survive an 11-hour surgery in which a pelvic tumor, colon, part of her liver, and spleen were removed, along with a total hysterectomy and ileostomy. I personally visited the CRUK Clinical Trials Unit in Southampton and saw how every penny raised supports innovative research and treatments, giving patients real hope.”
While preparing for the marathon, Fraser is focusing on how to transport his DJ decks, power them, and record his set on video, as required by Guinness World Records.
Fraser is chief executive officer of technology company Atum ID Technologies, which launched a data privacy app called Revoke in 2020.
The app allows users to monitor and “revoke” their personal information from online platforms and dark web networks, preventing it from being misused or used for malicious purposes.